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22
JUL
2016

Here Are Three Steps To Profit Producing Headlines

Welcome to this week’s Marketing Minute Tip. If you haven’t written much copy because you don’t know how or because you just don’t like to, don’t worry. You see, it’s not nearly as difficult as it looks and I can walk you through the hardest part, writing headlines, in just 3...
30
JUN
2016

What’s The Best Way to Use The Yellow Pages?

Welcome to this week’s Marketing Minute Tip. A while back AMS interviewed Larry Conn, a recognized master at creating profitable Yellow Page advertising. In his career Larry has shared the stage with some of the biggest names in marketing like Dan Kennedy, Bill Glazer, Jeff Paul...
29
JAN
2013

Featured Article: Social Media Part 2 – LinkedIn

LinkedIn PPC Campaign Management – Everything You Need To Know By Alisha S Pinto LinkedIn ads though a bit on the expensive front, give you richer targeting options as compared to any other platform in the universe of digital marketing. Since the amount of money involved is...
18
DEC
2012

The Renegade Millionaire Way: Which Gets Read More – Ads Or Articles?

Which Gets Read More – Ads Or Articles? By:  Dan S. Kennedy The ‘Advertorial’, The Challenge Of Maximum Readership Reconsidered The knee-jerk answer is: articles. And the argument for the “advertorial” i.e. an ad made to look like editorial material is that it is obvious; people...
19
JUN
2012

The Renegade Millionaire Way: Seeing What No One Else Can

  “Wealth comes to the man who can see the potential for wealth. – Napoleon Hill Does this seem goofily obvious?  Maybe it is.  But then why are so few people rich in a place and time of virtually unlimited opportunity?  The fact is, most people see things only as they are. I...
01
NOV
2011

Mine Your Business Before It Mines You

Welcome to this week’s Marketing Minute. So how exactly do you “Mine your own business” as I suggest in this e-mail’s headline? By getting clear on your job title. And I don’t mean your title as an owner, president, vice president, CEO, manager, attorney, doctor, realtor,...
11
AUG
2008

Does Your Advertising Arouse Emotions?

As we go about our daily lives we are constantly exposed, if not bombarded, with messages and advertisement trying to get our attention. And not just to get our attention but to keep it long enough for us to take interest in what it is the sponsor wants to share with us. The end...