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07
NOV
2013

How To Attract A Flood of Your Ideal Customers In The Next 60 Days

How Money Is – And Isn’t – Made In Business By Dan S. Kennedy “Nothing Happens ‘Til Somebody Sells Something” I mentioned inside, that one of the people who visited with me at a recent book signing, Tripp Braden, does some work with Warren Buffett, and a lot of...
03
SEP
2013

The Renegade Millionaire Way: Oh The Dreadful Banality Of It All

By: Dan S. Kennedy “When someone is successful, there is always a feeling they were lucky. Luck plays a part, sure, but you must have iron discipline and energy and hunger and desire” – Faye Dunaway WELL, THIS WILL BE DISAPPOINTING. Geez, another one. You may or...
02
AUG
2013

The Renegade Millionaire Way: The Path

A series of No B.S. Articles by: Dan S. Kennedy I want to tell you a few things about DIAMOND Luxury Member Dr. Dustin Burleson, who is also a client of my client, Silver Member Jay Geier, and is or has been a client of my Titanium Member Dr. Tom Orent. Dr. Burleson is a Renegade...
17
JUL
2013

The Renegade Millionaire Way: The Salesman and The Bean Counter

A series of No B.S. Articles by: Dan S. Kennedy “Worriers and spellers can be hired for minimum wage.” – James Tolleson I won a couple “spelling bees” when I was a kid, and I’m a reasonably bright guy. But unless you’re going to teach English lit, it turns...
17
MAY
2013

The Renegade Millionaire Way: Futurists

A series of No B.S. Articles by: Dan S. Kennedy Last year, Bob Iger’s compensation as CEO of Disney was raised 20% by the Board, and he was paid $40.2-million. I’m happy for him. As a Disney fan and customer I appreciate his stewardship of legacy and quality. As a shareholder, I...
15
FEB
2013

The Renegade Millionaire Way: Can You Handle The Truth?

Can You Handle The Truth? Will You Tell The Truth? By:  Dan S. Kennedy We are very, very sloppy with language. Consider the word “can’t”. People use it often, casually, and, mostly, inaccurately. As in: I just can’t seem to lose weight. Actually, barring a genuine medical...
29
JAN
2013

The Renegade Millionaire Way: Watching the Clock

By:  Dan S. Kennedy The ‘secret’ reason long copy usually out-sells brief copy, and lengthy sales letters out-sell short ones is simply time. The longer the prospect stays in my store…. the more time he invests in my proposition, the more likely he is to buy. The best catalogs...
18
DEC
2012

The Renegade Millionaire Way: Which Gets Read More – Ads Or Articles?

Which Gets Read More – Ads Or Articles? By:  Dan S. Kennedy The ‘Advertorial’, The Challenge Of Maximum Readership Reconsidered The knee-jerk answer is: articles. And the argument for the “advertorial” i.e. an ad made to look like editorial material is that it is obvious; people...
13
NOV
2012

The Renegade Millionaire Way: Creativity

By: Dan S. Kennedy 5  UN-Creative Thoughts About Creativity Entrepreneurs and marketers are constantly challenged to be creative. But creativity as it is commonly thought of and practiced is sin not virtue, because it is slow and ponderous; because it begins with a blank slate....
30
OCT
2012

The Renegade Millionaire Way: Success Secrets "They Don't Want You To Know"

  By:  Dan S. Kennedy  Success Secrets “They Don’t Want You To Know” There is a tendency amongst authors writing about ‘success’ – as well as entrepreneurs and CEO’s telling their success stories – to be warm ‘n fuzzy and present classically popular ideas palatable to the largest...
12