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18
DEC
2012

The Renegade Millionaire Way: Which Gets Read More – Ads Or Articles?

Which Gets Read More – Ads Or Articles? By:  Dan S. Kennedy The ‘Advertorial’, The Challenge Of Maximum Readership Reconsidered The knee-jerk answer is: articles. And the argument for the “advertorial” i.e. an ad made to look like editorial material is that it is obvious; people...